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Attitudes and Creativity

by Admin EASPD - Friday, 30 March 2018, 11:26 AM


Creativity is considered as a critical factor in organizational effecctiveness, still little research has been conducted. This article will present empirically supported models of the mechanisms by which specific attitudes directly contribute to and trigger creativity. These mechanisms are important for organizations to learn if they truly desire to incorporate creativity into their culture rather than just talk about it.



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